SIAL China (May 2025)

May 19-21, 2025

Shanghai, China

The Canadian Food Exporters Association is inviting Canadian agri-food companies to exhibit at the SIAL Show in Shanghai, China, May 19-21, 2025.

Since 2000, SIAL China has been inspiring the food industry by sharing valuable insights and trends, connecting exhibitors and buyers, hosting industry-recognized events, and celebrating innovation. It is expected that this edition will attract 5000 exhibitors and more than 180,000 professionals. Participating in the Canadian pavilion will give you the opportunity to promote your products and develop business with buyers and decision-makers for both retail and food service in the world’s largest growing market.

The cost to participate in a 9sqm stand will be CDN $6,215 for members or CDN $12,430 for non-members.

The Canada branded stand will include hardwall design with carpeting, name sign, one table, 3 chairs, one lockable cabinet, 3 shelves, 3 spotlights, one wastebasket, and one standard 500 watt outlet.

There will be a corner surcharge of CDN $600/member or $1200/non-member and the corner will be allocated on a draw basis once recruitment has been completed.

Registration is available online at https://www.cfea.com/sial-china-2025-registration

Benefits of participating with the CFEA:

  • Reduction in your space, travel and shipping costs (members)
  • Full-service event coordination
  • Opportunity to showcase your products to Chinese buyers
  • Network with other Canadian companies and Consulate Staff

If you have any questions, please do not hesitate to contact us. We look forward to working with you!


You are not obligated to be a member to exhibit with us at this show (non-members will pay 100%) however if you are a not a member and would like to become one you can register online at https://www.cfea.com/application.


Cancellation Policy: Cancellations will only be permitted if a replacement can be found to take the space. In the event a replacement can be found a $750.00 cancellation fee will be deducted from your refund.


Event Funding  (CFEA members):

In addition to receiving their booth costs at 50% (already applied), CFEA members also receive additional booth elements (graphics, electricity, etc) at 50% as well as reimbursements for the following items:

Airfare: 50% reimbursement of premium economy airline tickets (maximum 2 per company)

Per Diems: a per diem of $287.50 per day up to 6 days (maximum 2 people per company)

Shipment: 50% reimbursement of the cost to ship samples & marketing materials to the show

We reserve the right to limit the maximum reimbursement if the airline tickets and shipment costs exceed our budget.


Funding for this program is provided by
Agriculture and Agri-Food Canada’s /Agriculture et Agroalimentaire Canada
AgriMarketing Program / Programme Agri-marketing